New Product Releases are always interesting, CPB skincare looked to show off they celebrity power with Amanda Seyfried, they latest product line will be anchored around her in advertisements.
In Palace Hotel Tokyo, set in the lush greenery close to Imperial Palace, guest were given a first hand experience of “Radiance Transcending Time”. They learnt how to unlock the secrets to radiant skin with a “Special
Laboratory Zone” of the Clé de Peau Beauté Laboratory there to be shown off. The new products
were presented with a flourish that inspired the guests.
The Products Release
The new products released are the CPB brand’s core skincare items. They will be marketed in the spring of 2016 in 12 countries and regions around the world: Japan, China, Taiwan, South Korea, Malaysia, Thailand, Singapore, Vietnam, Indonesia, the United States, Canada, and Russia. (Likely to hit UK at a later date.)
The event was highlighted by their brand muse, Amanda Seyfried,who has visited Japan for the occasion and made her appearance on stage. With Amanda Seyfried been the “brand muse” she is in their latest ad print campaigns, expect to see her beauty around to advertise and interesting take on beauty products.
Amanda has said she uses it every day, also saying:
“With the new CPB skincare, I look forward to an even more fulfilling life, in which not only my skin, but my whole being is radiating from within. I hope all of you here today will experience how wonderful CPB is through the Special Laboratory which has been set up for today only.”
Lots more to come from a exciting brand.