There is something about buying a fragrance that, whether you are male or female, the botte is what first grabs your attention and draws you in. Packaging has always been an attraction for many products, but perfumes and the like are quite different, a good bottle, funky design and unique appearance definitely helps you make a decision on whether it might be worth a sniff.
You only need think about the coveted Jean Paul Gautier fragrances and J’Adore by Christian Dior to see this in action, the perfumes are divine, but the bottles are what excites us. Take the J’Adore adverts where Charlize Theron emulates the design of the iconic bottle, or the Gautier ones, if you remember them, where the corset was the focus of the advert – it was the design of the bottle.
The fact of the matter is we love the bottle in which our delectable scents are delivered and proudly display them on our dressing tables, shelves or in our bathrooms. When it comes to the men’s eau de toilettes and aftershaves, the bottles don’t seem to have this kind of excitement about them, maybe men just go for the name or if they like the smell, rather than the eye candy bottle. Until very recently only the likes of Gautier seemed to make an effort in this department, but now Diesel are weighing in and ready to grab the attention of gents far and wide to entice them into trying their new ranges.
Diesel Only The Brave Wild is a new Eau de Toilette for gents and it’s bottle couldn’t be more manly if it had a moustache! The fist is a powerful symbol and seems to be clutching the boring bottle of yesteryear. This fist is even showing that it conveys the height of fashion, being band on trend with a double ring featured on it’s fingers!
The Only The Brave range all feature this feisty man bottle, but Wild is different as it comes in khaki green, inside a camouflaged box…feeling the testosterone yet?
Of course the bottle is just the coating, the real allure is the potion held within and no matter how amazing the outside of any perfume appears, if it smells like an old lady’s handbag, we aren’t going to be buying it!
Diesel’s Wild piles on the masculine once you open the bottle and have a spritz! Filled with citrus aromas such as grapefruit, it is accompanied by coconut. The overall effect is a really deep musky scent that oozes manly man things and will ave you sprouting hairs in no time at all, (okay not really sprouting hairs). It smells very alluring and mysterious, with an edge of the wild!
Are you brave enough to be wild? Available from The Fragrance Shop from £35.50